Giacomo Pascucci

Multidisciplinary designer. Brand, web, video & 3D — end to end.

See the work Let's build your visual world
Brand & Identity Web Design Video & Motion 3D Visualization Communication Content Strategy One Person · Full Stack Brand & Identity Web Design Video & Motion 3D Visualization Communication Content Strategy One Person · Full Stack

One person.
Five disciplines.
One system.

Most companies need five people to build their visual world: a brand designer, a web designer, a video editor, a 3D artist, and someone to run communication.

I'm the one person who does all five.

Over 8 years I've worked across graphic, product, architectural and 3D design — and today I lead brand, communication and marketing for Masera Engineering Group, from strategy down to the last pixel.

Tools change every year. What doesn't is knowing what to make, why, and how to make it work as one coherent system.

Head of CommunicationMasera Engineering Group S.r.l 2024 → now
3D DesignerLess Srl, Torino 2022 — 2024
3D DesignerEffe Perfect Wellness 2019 — 2022
BA Industrial DesignPolitecnico di Milano 2014 — 2018
MA EntrepreneurshipTor Vergata / Inuit 2019 — 2021

Disciplines

  • Brand & Identity
  • Web Design
  • Video & Motion
  • 3D & Communication

Tools

  • Adobe Suite
  • Revit · Alias
  • 3DS Max / V-Ray
  • Lumion

Languages

  • Italian (native)
  • English
  • French
  • Spanish

Also

  • Portuguese
  • Chinese (in progress)
  • 360° Rendering
  • Interactive Video

Five areas,
one designer.

Brand &
Visual Identity

Logos, systems and guidelines that hold across every channel.

Web Design
& Build

Sites that look designed and actually ship.

Video
& Motion

Brand films, social motion, product animation.

3D
Visualization

Architectural & product rendering, 360°, interactive.

Communication
& Content

Strategy and content two companies already run on.

Tools Adobe Suite Revit Autodesk Alias 3DS Max / V-Ray Lumion

The index.

Project
Type
Year
Masera Engineering Group
Brand · Web · Video · 3D Brand
2024 → now
Sports Centers
Architecture / Rendering 3D
2022 — 2023
Office Building
Architecture / Revit / 360° 3D
2023
Apartment, Turin
Interior Design 3D
2022

Owning the
whole brand.

Two companies. One person running brand, web, video, content and communication as a single coherent system.

Case Study — Brand

Masera
Engineering Group

Building the visual and communication identity of an international civil-engineering group — from scratch, as a one-person function.

The challenge

An international civil-engineering group (~70 people, 5 countries) with deep technical substance — bridges, viaducts, infrastructure, proprietary AI-driven R&D — but a visual presence that didn't match the ambition. The brand needed to look as advanced as the engineering, and communication had to reach the right professional audience.

Role & tools

Head of Communication & Marketing — brand, web, video, content. Solo.

Brand IdentityWeb DesignVideo & Motion 3D / RenderContent StrategyAdobe Suite

What I did

  • Brand & visual identity — built the "real bridge → digital blue" visual language, applied across every channel.
  • Website[design / restyle].
  • Video & motion[es. video istituzionale, motion progetti].
  • Content & LinkedIn — editorial system, carousels, technical storytelling, posting playbook.
  • 3D & visualization — project renders turned into communication assets.

Building
in pixels first.

Three fields,
three cities.

Architectural design and visualization for sports centers across Italy — Ferrara, Arese-Paullo, and Firenze. Two of the three are already under construction.

ClientLess Srl × Xori Group
Year2022 — 2023
ScopeModeling · Rendering

For a famous
institution.

Interior and exterior design for an office building, fully modelled in Revit. Delivered with 360° photo renders and an interactive video walkthrough.

ClientLess Srl × Xori
Year2023
StackRevit · 360° · Video

A friend's flat
in Turin.

Interior design of a city apartment — wooden ceilings, warm light, a layout built around a single open living space. Done for a friend; that's how good ones start.

ClientSelf-employed
Year2022
LocationTorino, IT
Let's build
your whole
visual world.